Executive Committee

Alex Toh
President
Alex Toh

Alex has been an active contributor in the local ICT scene, apart from being the President of Mobile Alliance Singapore, Alex is also the Honorary Treasurer of Singapore Inforcomm Technology Federation (SITF's) Wireless Chapter. Apart from assisting in being the voice of the local ICT industry through the activities of these chapters, Alex also serves as a mentor to the federation's SMP (SITF Mentorship Program).

Contacts: alex@mobilealliance.sg
Tahira Sultan
1st Vice President
Tahira Sultan

Tahira Sultan is Co-Founder of MicroUsability and a serial entrepreneur in the mobile, web and consulting space. Experienced in various business functions with 15 years of experience in general management and business development within the Consulting Services Industry in Asia and the Middle East. Her corporate experience is in technology consulting and business development while in Digital Equipment and Seagate Technologies. Educationally, she holds an MBA in International Business (Melb).

Contacts: tahira.sultan@mobilealliance.sg
Aaron Chan
2nd Vice President
Mobile Alliance

Aaron is one of the early employees of MoSync AB. The company behind MoSync SDK, one of the largest open source cross platform for mobile development. Prior to starting MoSync Singapore office, he was responsible for web services and internal system development in MoSync. Aaron currently holds the role of Regional Manager in MoSync Singapore office.

Contacts: aaron@mobilealliance.sg
Fleming Tan
Honorary Secretary

Fleming oversees the development team at Activants Pte Ltd. His passion for technology, both mobile and web, and his belief that technology should improve people’s lives at work and play, lead him on a never-ending quest to find better ways in doing things. His motto “easy is right” encourages developers to put the users back in the driver’s seat and produce applications that are user-centric.

Contacts: fleming@mobilealliance.sg
Chua Zi Zong
Exco Member
Chua Zi Yong

Chua Zi Yong is the founder of Stream Media, and his creation MoVend (www.movend.com) is the world’s first mobile in-app monetization platform that covers multiple payment channels and content management for mobile apps. Other than Stream Media, he also runs CodeAndroid (www.codeandroid.org), the Android developers group in Singapore, Malaysia and Thailand that brings Android developers together for network and collaborate.

Contacts: ziyong@mobilealliance.sg
Jeat Shyan Wong
Exco Member, Memberships
Mobile Alliance

Jeat Shyan (JS Wong) is the founder and CEO of TalariaX Pte Ltd. He guided TalariaX to be the pioneer in SMS appliance gateway and is one of the key SMS messaging player in Singapore and the region. The sendQuick appliance SMS gateway is used by more than 900 companies worldwide and distributed in Asia and Pacific region.

Contacts: jswong@mobilealliance.sg
Malcolm Wong
Exco Member
Mobile Alliance

Malcolm is a digital marketing expert who has established mobile Internet advertising channels for media agencies, social media sites, and mobile portals. He also led strategic marketing activities for interactive mobile content publishing targeted to consumers, media, and business organizations.


Currently he is the Vice President for Advertising Strategy for 24MAS. He heads the direct sales and clients' account management/development. Focusing on enabling global, large and medium companies with technology solutions to communicate and market to consumers on mobile.


Malcolm holds a Bachelor of Commence, majoring in Marketing and Public Relations. In his free time, he is an active volunteer in the People's Association (PA) community grassroots organizations in Singapore and a prominent youth leader for Tanjong Pagar Constituency.

Contacts: malcolm@mobilealliance.sg
Paddy Tan
Exco Member
Paddy Tan

A business owner of few start-ups companies in the business of Mobile Security, Mobile Gaming and Mobile App Development. Paddy also worked as the Country Manager in Interactife Ltd (Hong Kong), Country Manager at RealVision (Hong Kong) and Business Development Engineer at Solection Technology (Shinei International).

Contacts: paddy@mobilealliance.sg
Yiping Goh
Exco Member
Yiping Goh

Yiping Goh has been involved in entrepreneurial ventures since 2003, especially in the wireless communications industry. She co-founded World Indigo to allow airline and ferry passengers to use cell phones on board. Ms Goh is currently Managing Director of Human Network Labs, aimed at bridging the information gap between the online and offline social communities with an innovative enabling technology.

Contacts: yiping@mobilealliance.sg